The Psychology of

Sales Call Reluctance

by George W. Dudley

& Shannon L. Goodson

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Behavioral Sciences Research Press (BSRP) is a small Dallas, Texas organization with a large international reach. Since 1979, BSRP has concentrated in three core areas: scientific (psychological) sales research & development; publishing; and sales training. Large and small organizations worldwide know us by the quality of our craft: psychometric and sales training applications which are practical without being superficial.



Behavioral Sciences Research Press currently is building an international network of licensed professional associates. Celebrating 30 years of continuous profitable growth, we're proud of our intentionally small, select group of professional service providers. If you're not content to compete amongst the glut of sales training gurus, why not consider marketing a scientific specialty?

We're small compared to some of the slick, ultra-sincere sales training guru factories. They have no limit on the claims they make or the number of sales representatives they appoint. We do.

That's because Behavioral Sciences Research Press is part of an authentic scientific discipline which, frankly, not everyone is cut out to represent. But if you're seeking a marketing association with a credible, scientifically-oriented organization, then perhaps you should consider us.

Our strength is in specialized, research-based applications such as the SPQ*GOLD® for sales assessment, the one of a kind CareerStyles Inventory™, and the world-famous Fear-Free Prospecting and Self-Promotion Workshop®. Admittedly, we don't provide much in the way of marketing glitz or high-wattage rhetoric. But if you're looking for science, not showmanship, perhaps you should learn more about us.

We're selective. We don't sell contracts to everyone who applies. Our products and services are currently marketed internationally. Excellent opportunities are available in the U.S. and other countries for professionals who meet our stringent criteria for appointment. We offer two designations for our marketing associates: Licensed Independent Sales/Service Provider and Licensed Psychological Services Provider. Due to the technical nature of our products and services, multi-level marketing is not available or permitted.

Is it time for you to break out of the "me-too" sales training ghetto?

For more information about becoming a professional associate: Contact us